Chief Marketing Officer; CMO

Position: Chief Marketing Officer (CMO) Location: Saxapahaw Chief Marketing Officer Location: Remote Type: Full-Time Executive Leadership Reports To: Chief Executive Officer You Don't Just Want a Marketing Job. You Want to Build Something That Matters at Scale. There are CMO roles. And then there is this. CEO Life is not a networking organization. It's not a volume play. It is a carefully curated leadership community built on one foundational belief: the most valuable relationships—the ones that shape decisions, provide perspective during uncertainty, and endure across seasons of change—are built through consistent presence and authentic engagement. And we are scaling it nationally. We operate across 35+ chapters. We're building toward 150+ chapters and a global community of 50,000 leaders. The infrastructure is proven. The model works. What we need now is the marketing force multiplier who can take something real, something earned, something that actually changes people's professional lives—and build the engine that gets it in front of the leaders who need it most. This is not a role for someone who manages campaigns and measures success in impressions. This is a role for someone who understands that trust is the product, curation is the competitive advantage, and growth at this level requires both bold execution and deep respect for what's been built. If you are equally driven by brand integrity and aggressive growth, community depth and performance clarity, emotional resonance and measurable revenue—read on. This was written for you. The Opportunity CEO Life is a leadership community anchored in three pillars: Gather. Grow. Give. These aren't marketing words. They are the operating principles behind every experience we design, every member we select, and every chapter we launch. We hold monthly dinners in private dining rooms. Curated experiences that build shared memories. Quarterly round tables for peer-to-peer learning in confidential settings. An annual national gathering where leaders from every chapter convene. This is a community built on rhythm, presence, and depth—and it is growing fast. As our inaugural Chief Marketing Officer, you will not be inheriting a finished system. You will be building one—rooted in who we actually are, designed to grow aggressively, and built to last. You will own how CEO Life is understood in the market, how the right prospective members discover us, how our chapter partners represent us locally, and how our brand earns—and keeps—the reputation that fuels long-term growth. You will sit at the executive table as a strategic peer, and your fingerprints will be on every phase of our national expansion. This is a once-in-a-decade opportunity to define a category from the inside—and build the marketing infrastructure that makes it inevitable. What You'll Own Brand Architecture & Narrative • Define and evolve the CEO Life brand across all markets, channels, and audiences • Translate our philosophy—presence over performance, depth over volume, relationship over transaction—into a brand identity that prospective members feel before they can articulate it • Establish brand standards, voice, and messaging frameworks across all touchpoints: digital, print, experiential, and chapter-level • Ensure brand consistency across 35+ chapters while honoring the distinct character of each local community Member Acquisition & Growth • Own the full-funnel marketing strategy driving new member growth across all membership tiers • Build high-performing programs across organic, digital, referral, content, and partnership channels—designed to attract the right leaders, not simply more of them • Develop audience positioning and messaging frameworks that speak authentically to CEOs, founders, and C-suite executives who value depth, trust, and peer-level connection • Partner with sales leadership and regional directors to align marketing strategy with chapter-level revenue goals and growth targets Member Experience & Retention Marketing • Design the marketing layer of the full member journey—from first touchpoint through onboarding, deep engagement, and multi-year renewal • Build communication flows, content programs, and community touchpoints that reinforce why members joined and compound…