Senior Influencer Manager

<p><em>DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand &amp; Media, Experience, Commerce, CRM, and Technology &amp; Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.</em></p> <p><em>This position sits in our&nbsp;<strong>Marketing &amp; Technology</strong> service based in London. We combine data, technology, creative content, and paid media to crack brands’ business problems &amp; drive revenue through a variety of digital marketing solutions like ad campaigns, augmented reality, and chatbots. Our clients include JustEat Takeaway, The Macallan, easyJet, TikTok, and eBay.</em></p> <h3><strong><em>JOB PURPOSE<br><br>We Build What’s Next</em></strong></h3> <p>Brands aren’t coming to us for safe bets or small optimisations.</p> <p>They’re asking:</p> <ul> <li><em>How do we move culture, not just attention?</em></li> <li><em>How do we grow when the category is flat and everyone’s shouting?</em></li> <li><em>How do we turn creators into a real business driver, not a line item?</em></li> </ul> <p>These aren’t problems you solve by tweaking last year’s plan.</p> <p>They demand connected thinking across <strong>culture, creativity, data, and media</strong> - and the confidence to make moves before they’re obvious.</p> <p>At <strong>DEPT®</strong>, influencer marketing is a core growth discipline. Not an add-on. Not an afterthought. We design creator ecosystems that scale, adapt, and deliver measurable impact - across brand, performance, and commerce.</p> <p>Are you the go-to person in your circle for the latest trends and buzzworthy creators? Do you find yourself glued to your phone, constantly uncovering the next big thing in the world of social media? If unique, out-of-the-box creative brand strategies are filling up most of your saves. We want you.&nbsp;</p> <p>You’re the friend everyone turns to for trend advice, the one who seems to have an instinctive radar for pop culture shifts. Whether it's scouting rising stars on TikTok, analysing viral moments, or brainstorming innovative ways to use creators in campaigns that defy the ordinary, your creativity knows no bounds. Join us in shaping the future of influencer at DEPT@!&nbsp; We are looking for a candidate who not only possesses strong analytical and strategic skills but also has a genuine passion for Influencer Marketing and social media trends.&nbsp;</p> <p><strong>KEY RESPONSIBILITIES&nbsp;</strong></p> <ul> <li>Campaign Delivery: Utilise your expertise to ensure seamless, high-impact influencer campaign delivery. Track and optimise campaigns for strong client returns.</li> <li>Client Roadmap Development: Strategically shape and evolve the client roadmap, nurturing long-term relationships while identifying reactive opportunities.</li> <li>Senior Client Relationships: Own and deepen senior client relationships, acting as a key escalation point and providing regular engagement to support Client Service &amp; Creative teams in account growth strategies.</li> <li>Collaboration: Partner with Creative &amp; Paid Social teams to maximise campaign performance and champion the influencer product across business functions.</li> <li>Process Implementation: Develop, implement, and refine guidelines and resource planning to enhance operational efficiency where necessary. Collaborate with leadership to address team challenges as they arise.</li> <li>SOW Management: Support wider teams to define accurate, profitable SOWs.</li> <li>Team Development: Support and develop your direct reports (3), fostering a positive and productive team environment.</li> <li>Market Knowledge: Maintain a strong understanding of the influencer marketing landscape, encompassing different platforms, influencer tiers, content formats, and ROI measurement.</li> <li>Data Analysis Expertise: Conduct thorough data analysis to evaluate campaign performance and drive strategic decisions, ensuring insights are effectively communicated and leveraged for future initiatives.</li> <li>Reporting Proficiency: Strong reporting skills focused on influencer metrics, providing actionable insights that inform clients and elevate campaign success.</li> </ul> <p><strong>WHAT WE ARE LOOKING FOR</strong></p> <ul> <li>4+ years of influencer campaign execution and proven experience in managing at least 2 direct reports.</li> <li>Agency experience is essential for this role.</li> <li>Demonstrable track record of creating and implementing high-performing influencer marketing campaigns.</li> <li>Ability to understand and leverage collaboration opportunities with other business lines.</li> <li>A natural problem solver with a proactive approach to client solutions.</li> <li>Confident, dynamic, and engaging communicator who prioritises quality work and a positive work environment.</li> <li>Passionate about developing influencer team knowledge.</li> <li>Immediate start availability is highly preferred&nbsp;<br><br> <p><strong>WE OFFER</strong></p> <ul> <li>A flexible, hybrid working policy (2 days from the office, depending on location).</li> <li>An excellent salary based on experience and equal pay policies</li> <li>Pension, free private healthcare, mental health support, and company sick pay scheme.</li> <li>26 days paid holiday (plus UK Bank Holidays).</li> <li>Refreshments are provided in the office all week, as well as drinks at 4 pm on a Thursday.</li> <li>Help getting you to work with a season ticket loan and cycle to work scheme.</li> <li>Enhanced family friendly policies to support new parents.</li> <li>Social and Cultural Events, plenty of opportunities to connect with colleagues through organised activities and celebrations.</li> <li>Inspirational Talks, bringing the outside in with regular guest speakers and events.</li> <li>Learning and Development, supporting your growth with continuous opportunities to learn and advance.</li> <li>Buddy Programme: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT®.</li> </ul> <ul> <li>A reputation for doing good. DEPT® has been a Certified <a href="https://www.deptagency.com/en-gb/insight/dept-is-a-certified-b-corporation/">B Corp® since 2021</a> and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.</li> <li>Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!</li> <li>The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.</li> <li>Global annual <a href="https://www.deptagency.com/dept-cares-day-2023/">DEPT® Cares Month</a> in which employees come together and donate their skills to support local charities.</li> </