VP Product Marketing

Position Overview This isn't a classic PMM role. We're looking for a strategic operator who connects the dots between what we build, why it matters, and how it drives growth. You'll sit at the strategy table with the CEO, CRO, and Head of Product, influencing product direction, driving go-to-market excellence, and building the story that helps Sweed win. Key Responsibilities • Senior enough to shape the roadmap and drive GTM alignment • Deep enough to own narrative, launches, enablement, lifecycle marketing, landing features, and scale adoption through messaging, communications channels, sales, and customer success without impacting users after launch, always delivering the fundamental why