Product Marketing Manager
Wordly
📍 United States, US0💼 Contratto🕐 14 giorni fa
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Descrizione
About Wordly
Wordly is revolutionizing the multi-billion dollar live translation and caption market with our industry leading AI solution used for in-person and virtual meetings and events. We have 6 million users in 120 countries, a 2025 Inc 5000 member, and offer an opportunity to be part of the AI revolution. For more information, visit https://www.wordly.ai/.
Overview:
We are looking for a Product Marketing professional to help build and execute marketing programs to increase awareness and sales for our AI platform. You will help define strategy and build / execute a wide range of go-to-market and sales enablement programs. You will work with our Marketing, Product Management, Sales, and Customer Success teams to create and implement global programs.
This position reports to the CMO (based in San Francisco) and can be located anywhere in the US or Canada.
Role:
Messaging – define target market ICP, value proposition, etc.
Market Intelligence – conduct competitive analysis, win / loss interviews, SWOT analysis
New Markets - conduct market research and customer interviews
Launches - manage go to market plans for new products (NPI)
Sales / Channel Enablement – create training, battle cards, playbooks, presentations
Content – create website pages, blog posts, eBooks, datasheets, videos, case studies
Lead Gen – define strategy and create content for email campaigns, advertising, webinars, events, PR, and other programs
Analyst Relations – participate in briefings and inquiries
Skills:
3+ years B2B product marketing experience with an AI or SaaS business
Experience working at an early stage, high growth startup is a plus
Proven success leading product launches and managing GTM programs for B2B tech products - messaging, packaging, naming, pricing, etc.
Extensive experience working on digital marketing programs – paid search, SEO / AEO / GEO, webinars, email, social, etc.
Extensive experience selecting and using martech tools - HubSpot, G2, Demand Base / 6 Sense, Drift, Aligned, ChatGPT / Gemini / Claude, Google Analytics, Semrush, etc.
Excellent writing skills with a portfolio of blog posts, ebooks, case studies, etc.
Experience developing presentation content and speaking at webinars, conferences, etc.
Experience working with Forrester, Gartner, and other analysts
Experience with graphic and video editing software like Canva, Veed, CapCut
Comfortable defining GTM strategies providing hands-on implementation
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