Head of Enablement & Sales Excellence

About SINGU

At SINGU, we’re redefining how the world’s most ambitious real estate companies run their operations. Our mission is to become Europe’s leading platform for managing warehouse, logistics, retail, and multi-site commercial real estate portfolios — empowering our Clients to protect revenue, boost efficiency, and unlock new value across every aspect of their business.

Our unified CAFM platform already powers the daily operations of over 250 million m² of real estate worldwide, supporting more than 500,000 professionals. Following our union with the UK’s Micad and Germany’s net-haus, we now help manage 100,000+ buildings across 35+ countries — and we’re just getting started.

Backed by a leading growth equity investor, we’re scaling rapidly and partnering with global leaders such as Prologis, ECE, CTP, Hillwood, Logicor, GLP, and Unibail-Rodamco-Westfield. As we continue to grow through strategic acquisitions and bold innovation, we stay true to our core values: adaptability, collaboration, and client focus.

If you’re ready to help build Europe’s leading platform for property operations — and make a tangible impact on how the real estate industry works — join SINGU and be part of this transformation.

The Opportunity

SINGU is building a pan-European property technology platform across three businesses and multiple growth markets. We are increasing commercial capacity, but headcount alone will not deliver the plan. The commercial advantage will come from how quickly sellers become productive, how consistently managers raise performance, and how well teams execute complex deals.

This role is accountable for improving seller and manager effectiveness across approximately 30 quota-carrying sellers. It owns the capability system, certification standards and sales-execution disciplines that make performance repeatable.

This role requires regional business travel.

The Outcomes That Matter

• Ramp and productivity. Reduce time to first qualified opportunity, first deal and full productivity by role and region.

• Attainment distribution. Increase the proportion of sellers delivering at or above plan by improving the performance of the middle, not simply supporting the top.

• Deal conversion. Improve stage-to-stage conversion and win rates through stronger discovery, qualification, value creation and deal control.

• Forecast confidence. Improve the evidence behind commit and reduce late-stage surprises by raising manager and seller inspection quality.

• Pipeline quality. Reduce the proportion of late-stage pipeline without quantified pain, economic-buyer access, a credible decision process or a mutual action plan.

What You Will Own

1. The SINGU Revenue Enablement System

• A role-based onboarding journey that gets new hires customer-ready quickly and establishes clear milestones through ramp.

• A practical capability framework covering SINGU selling, discovery and value, qualification, deal control, negotiation and enterprise selling.

• Scored assessment and certification based on observable performance: live deal reviews, discovery role plays, business cases, close plans and negotiation simulations.

• Targeted interventions based on capability gaps, rather than generic training for every seller.

2. Frontline Manager Effectiveness

• Manager onboarding and a clear operating standard for coaching, one-to-ones, deal reviews and forecast inspection.

• Practical coaching frameworks that help managers diagnose performance gaps and improve seller behaviour.

• Call observation, feedback and calibration so that standards are applied consistently across businesses and regions.

• A deliberate transfer of capability to managers, so Enablement does not become the permanent owner of every review.

3. Sales Execution Standards

• Practical adoption of MEDDPICC, evidenced in customer behaviour and deal strategy rather than completed as a CRM checklist.

• Clear standards for discovery, quantified value, economic-buyer access, multi-threading, mutual action plans, proposals and negotiation.

• Facilitation of selected priority-deal reviews to coach the team, test the standard and improve the quality of execution.

• Common stage-exit and commit-evidence standards, agreed with sales leadership and applied through manager inspection.

4. Performance Diagnosis and Intervention

• Use agreed commercial performance data to identify the most important capability or execution constraint by team, role or motion.

• Recommend a focused intervention, define the expected commercial impact and test whether it worked.

• Provide the CRO and regional leaders with a concise view of capability risks, adoption and priority actions.

What We’re Looking For

• A measurable record of improving seller ramp, attainment, conversion, forecast confidence or pipeline quality. We will ask for the baseline, intervention and result.

• Experience building and embedding a role-based enablement system with assessment and certification, not simply producing content or delivering workshops.

• A strong record of improving frontline sales-manager capability and creating sustainable coaching habits.

• Credibility with experienced enterprise sellers, gained through carrying a quota, leading sales teams or repeatedly coaching complex deals to better outcomes.

• Practical depth in MEDDPICC or a comparable methodology, alongside strong discovery,